INTERIOR DESIGN
RWJ PLUM II AMBULATORY MEDICAL PAVILION
A patient-centered ambulatory care facility designed to enhance comfort, efficiency, and clinical workflow within a modern healthcare environment.
Plum II is a 15-story ambulatory medical center designed to establish a new design language for the Robert Wood Johnson University Hospital outpatient network. The concept introduces a cohesive material palette, intuitive wayfinding, and refined hospitality inspired public spaces to unify clinical, diagnostic, and staff environments. The initial concept presentation set the visual and spatial tone for the full building development.
As Lead Designer for the concept phase, I developed the design vision, material direction, preliminary planning, and public space identity which served as the foundation for the larger project rollout.
Project Team: DCC Interior Design Group & Francis Cauffman Architects
Client: RWJ Medical Group / RWJBarnabas Health
Location: New Brunswick, NJ
Year: 2023-2025
Sector: Healthcare / Ambulatory
Size: 230,000 SF, 15 stories
Cost: $120.6 million
Type: New Construction, Interior Fit Out
My Role: Lead Designer — Initial Concept Development, Material Palette, Brand Refresh Direction, Executive-Level Presentation, Early Planning Support
Status: Completed
DESIGN NARRATIVE
The design direction for Plum II focused on redefining RWJ’s interior identity through a cleaner, more contemporary palette that emphasized clarity, durability, and a calm patient experience. Working alongside the principal, I led the conceptual development for all public circulation, clinical floors, amenity areas, and waiting zones, introducing a warm, hospitality-infused material strategy that contrasted RWJ’s dated standards. The concept blends soft neutrals, wood accents, and subtle color cues to support intuitive wayfinding and reduce stress across the 15-story vertical campus. The resulting design established a new template for RWJ’s future buildings, balancing clinical performance with a more welcoming and modern visual language.
CONCEPT DEVELOPMENT
Material palette and atmospheric direction for public circulation, waiting areas, elevator lobbies, and shared zones—establishing the warm, contemporary aesthetic used throughout the building.
Refined palette for clinical floors, staff areas, and support spaces—prioritizing clarity, comfort, and a calm operational environment within RWJ’s updated interior identity.
PROGRAMMING & CONCEPT PRESENTATION
Complete programming and concept presentation developed and delivered to RWJ leadership and executive stakeholders. This package established the building’s interior identity, material direction, preliminary floor plans, circulation strategy, and the updated design language that informed all public, clinical, and staff areas.
FLOOR PLAN
Planning and ceiling design for the completed lobby areas, defining the project’s updated RWJ material palette and architectural expression.
REFLECTED CEILING PLAN
FLOORING DESIGN — CUSTOM TERRAZZO
Custom terrazzo flooring design featuring hand-selected aggregate chips arranged in a gradient that transitions from the exterior glazing into the main lobby. This detail reinforces the building’s material concept and creates a subtle sense of movement and arrival within the public entry sequence.
RENDERINGS
Renderings produced in Revit with Enscape, illustrating Phase 1 design intent—from lighting strategy and material transitions to circulation and spatial configuration across the lobby and elevator banks.
PHOTOGRAPHY
